Fashion and Beauty

Fashion news | Beyonce for H&M

If you haven’t already heard, Queen Bey is the new face of high street  power house Hennes & Mauritz (H&M)!

beyonce for HM 4

“In the campaign Beyoncé is wearing the key pieces from H&M you need for life in the sun this summer,” says Ann-Sofie Johansson, Head of Design, H&M. “There’s the perfect bodycon dress, as well as a flowing sun dress that makes a real statement. And of course there are the bikinis, especially the fringed bikini. What makes these pieces even more special is that Beyoncé herself had input into the design, and they are full of her own personal style.”

beyonce-for-h-m-summer-2013_GB

beyonce for HM

beyonce for HM 2

The campaign images were shot in Nassau in the Bahamas by photographers Inez & Vinoodh, while the commercial was directed by Jonas Åkerlund.

Mrs Carter did that damn thang, how many R’N’B singers you know have ever had a fashion campaign as big as this?…. Don’t worry I’ll wait.

beyonce for HM 3Check out the commercial below…. you’re welcome.

Advertisements
Standard

One thought on “Fashion news | Beyonce for H&M

  1. Pingback: Fashion new | Beyonce for H&M | Flowstarr's Blog

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s