Fashion’s rumour mill is spinning LVMH is reportedly selling Marc Jacobs, and honestly, we’re a little worried. The label that defined quirky cool and gave us the “The Tote Bag” moment might soon be in the hands of new owners like Authentic Brands Group or Bluestar Alliance.
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This season, handbags are getting a little… hairy. From Dolce & Gabbana’s plush totes to Gucci’s cozy shearling style shoulder bag. Luar and Khaite have also jumped on the fluff train, proving texture is the ultimate luxury.
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Let’s be honest when the temperature drops, we’re not just reaching for warmth; we’re reaching for… enter the oversized scarf that cosy, statement-making accessory that can turn even the most basic outfit into an a runway moment.
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Whether you’re navigating the urban jungle or attending a gallery opening, H&M Studio’s Fall 2025 collection offers versatile pieces that empower you to express your individuality.
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Born in Hunan, China, Liu got her start in 2005 after entering the New Silk Road World Model Contest, a move that kick-started her journey from small-town girl to international runway royalty. What makes her rise even more impressive? She didn’t win the contest but she still caught the fashion world’s eye.
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Fashion just got interesting again. Hermès has officially appointed Grace Wales Bonner as the new Creative Director of Menswear, following Véronique Nichanian’s 37-year reign. This marks a new era for the French luxury house and, honestly, it’s about time.
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When you think of effortless Parisian style tailored blazers, worn-in denim, and that undone, just-perfect hair, Emmanuelle Alt is the blueprint. The French fashion editor, stylist, and all-around cool girl has been shaping how the world views French fashion for over two decades.
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If you don’t know Louise Trotter, you should. The Sunderland-born designer is the definition of quiet luxury no gimmicks, no noise, just pure craftsmanship. A Northumbria University grad, Trotter worked her way through fashion’s big leagues: Whistles, Calvin Klein, Gap, Tommy Hilfiger, you name it. She mastered how to make everyday pieces feel effortlessly elevated long before “clean girl aesthetic” became a thing.
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If hair could talk, Rio Sreedharan’s would be screaming innovation. London-based and armed with over 15 years of experience, Rio has turned hairstyling into both an art form and a mood. He started his career in one of the UK’s most coveted salons, cutting, colouring, and experimenting until he found his signature balance of precision meets creativity.
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Who said the office was boring? The corporate girly trend is still signing contracts, closing deals, and stealing the fashion spotlight. This season, it’s all about sharp three-piece suits, crisp pinstripes, and trousers so tailored they could probably negotiate a pay rise on your behalf.
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Sustainable beauty blog
for the coolest girls around
American digital magazine written and designed for Citizens of the fashion world, by Citizens of the fashion world
Enjoy the journey to living well
Sustainable beauty blog
for the coolest girls around
American digital magazine written and designed for Citizens of the fashion world, by Citizens of the fashion world
THE GEN Z FASHION BIBLE
