If you’ve been craving fashion with volume, drama, and zero chill, then Marc Jacobs’ Fall 2025 collection delivered in full force. Presented at the New York Public Library with a five-minute show that was more performance than runway, he went big… no, bigger. Think exaggerated silhouettes, towering platforms, and bow-shaped details that stretched beyond reality.
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Fashion’s rumour mill is spinning LVMH is reportedly selling Marc Jacobs, and honestly, we’re a little worried. The label that defined quirky cool and gave us the “The Tote Bag” moment might soon be in the hands of new owners like Authentic Brands Group or Bluestar Alliance.
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Fashion just got interesting again. Hermès has officially appointed Grace Wales Bonner as the new Creative Director of Menswear, following Véronique Nichanian’s 37-year reign. This marks a new era for the French luxury house and, honestly, it’s about time.
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When you think of effortless Parisian style tailored blazers, worn-in denim, and that undone, just-perfect hair, Emmanuelle Alt is the blueprint. The French fashion editor, stylist, and all-around cool girl has been shaping how the world views French fashion for over two decades.
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If you don’t know Louise Trotter, you should. The Sunderland-born designer is the definition of quiet luxury no gimmicks, no noise, just pure craftsmanship. A Northumbria University grad, Trotter worked her way through fashion’s big leagues: Whistles, Calvin Klein, Gap, Tommy Hilfiger, you name it. She mastered how to make everyday pieces feel effortlessly elevated long before “clean girl aesthetic” became a thing.
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If hair could talk, Rio Sreedharan’s would be screaming innovation. London-based and armed with over 15 years of experience, Rio has turned hairstyling into both an art form and a mood. He started his career in one of the UK’s most coveted salons, cutting, colouring, and experimenting until he found his signature balance of precision meets creativity.
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Harris Reed’s Fall 2025 collection is bold, emotional, and full of theatrical bones with a sharper edge than ever. FW25 is aggressive, poetic, and utterly memorable. Reed proves fashion can be rebellion, art, and empowerment all at once. If you’re looking for drama with intention, this is the collection to study.
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Silvia Venturini Fendi just stepped down as creative director and is becoming honorary president, leaving a major creative vacancy. Naturally, the internet lit up. And who’s being whispered as the frontrunner? Maria Grazia Chiuri.
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As the leaves change, so should your beauty stash. Here’s what you need to glide effortlessly into the cooler months:
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Jaden Smith has just been announced as the new creative director for Louboutin menswear, where he’ll roll out four capsule collections a year. And while it makes headlines, let’s be real: this feels like a slap in the face to actual designers.
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Sustainable beauty blog
for the coolest girls around
American digital magazine written and designed for Citizens of the fashion world, by Citizens of the fashion world
Enjoy the journey to living well
Sustainable beauty blog
for the coolest girls around
American digital magazine written and designed for Citizens of the fashion world, by Citizens of the fashion world
THE GEN Z FASHION BIBLE
