Beauty’s favourite minimalist queen, Carisa Janes, the genius behind Hourglass Cosmetics, is back with something fresh her brand-new line, Outside In. Eight years after selling Hourglass to Unilever, Janes returns with a brand that feels more personal, more skin, and a little more soul.
Continue reading
If hair could talk, Rio Sreedharan’s would be screaming innovation. London-based and armed with over 15 years of experience, Rio has turned hairstyling into both an art form and a mood. He started his career in one of the UK’s most coveted salons, cutting, colouring, and experimenting until he found his signature balance of precision meets creativity.
Continue reading
Twiggy lashes, those bold, bottom-heavy 1960s doll lashes are back in full swing, spotted on the Harris Reed and Mains Spring/Summer runways. Dramatic, spidery, and a little bit rebellious, the look brings a retro edge to modern glam.
Continue reading
Victoria Beckham has just dropped a new line of makeup brushes, and they’re as chic and precise as you’d expect. Designed for both beauty lovers and professionals, the collection features high-performance tools crafted to elevate your makeup routine.
Continue reading
Summer 2025’s hottest beauty trend is making a splash literally. “Fisherman Core” nails are the unexpected, whimsical vibe dominating the season, and we’re hooked. Inspired by fishing lures, childhood summers, and all things aquatic, this trend is bold, bright, and packed with personality.
Continue reading
There’s nothing more annoying than applying the perfect lipstick in the morning only for it to disappear by lunchtime. The good news? With a few smart steps and the right products, your lip colour can stay put from sunrise to sunset.
Continue reading
There’s trouble in luxury beauty Pat McGrath Labs is reportedly struggling, with multiple layoffs and a valuation drop from its former $1 billion peak. While exact numbers are unclear, it’s obvious the brand isn’t thriving like it once was.
Continue reading
At Dior, models wore low ponies looped into a small bun at the center, creating a refined yet undone effect. Meanwhile, at Stella McCartney, long, bouncy waves cascaded down their backs, proving that this trend works for any occasion.
Continue reading
Lip oils are the perfect blend of hydration and shine, giving your lips a healthy, plump look without the stickiness of gloss. Whether you want a sheer tint or a high-shine finish, these top five lip oils will keep your lips soft and nourished.
Continue reading
Jacquemus has already revolutionized fashion with its minimalist, sun-soaked aesthetic, and now, the brand is taking on beauty. Jacquemus Cosmetics is set to bring the same effortlessly chic energy to makeup and skincare, blending Parisian elegance with playful, modern appeal.
Continue readingEnjoy the journey to living well
Sustainable beauty blog
for the coolest girls around
American digital magazine written and designed for Citizens of the fashion world, by Citizens of the fashion world
Enjoy the journey to living well
Sustainable beauty blog
for the coolest girls around
American digital magazine written and designed for Citizens of the fashion world, by Citizens of the fashion world
THE GEN Z FASHION BIBLE
