If you don’t know Louise Trotter, you should. The Sunderland-born designer is the definition of quiet luxury no gimmicks, no noise, just pure craftsmanship. A Northumbria University grad, Trotter worked her way through fashion’s big leagues: Whistles, Calvin Klein, Gap, Tommy Hilfiger, you name it. She mastered how to make everyday pieces feel effortlessly elevated long before “clean girl aesthetic” became a thing.
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If there’s one nail trend that screams cozy-chic this autumn, it’s tortoise shell nails. Inspired by the classic pattern of tortoiseshell glasses and accessories, this look combines amber, caramel, and chocolate tones for a rich, layered effect that’s both sophisticated and fun. Perfect for fall, the warm hues complement chunky knits, leather boots, and autumnal palettes effortlessly.
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The ’90s called and they’re bringing back the ultimate beauty moment: the ombré lip. Think deep-lined lips with a soft, blended center that gives major supermodel energy—à la Naomi, Tyra, and even early J.Lo. It’s dramatic, sultry, and super flattering when done right. Here’s how to recreate that iconic look, using easy-to-find products.
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Looking to level up your manicure game? These Top 5 nail colours will have you walking like the main character in your own movie.
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Ben Gorham, the tattooed, former basketball-playing visionary behind Byredo, has officially stepped away from the brand he founded in 2006. Known for turning scent into storytelling (Mojave Ghost, anyone?), Gorham built Byredo from a small fragrance label into a global lifestyle empire with a fanbase that includes A-list celebs and fashion insiders.
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Big changes are coming to the British high street River Island has announced plans to close 33 of its stores as part of a major restructuring move.
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If there’s one piece you need in your wardrobe, it’s the classic white tank. Simple? Yes. Boring? Never. his essential basic goes with everything tailored trousers, denim cut-offs, slinky skirts, even layered under a blazer for that effortless “I didn’t try, but I still look expensive” vibe.
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Ahluwalia’s SS25 collection is a rich blend of print, texture, and cultural nostalgia. Inspired by the familiarity of home, the pieces feature patterns that echo suburban wallpaper, shimmering fabrics that reflect light like swimming pools, and sari-style drapes that wrap the body with ease and meaning.
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If your hair is looking more “crispy broomstick” than “silky goddess,” don’t panic you’re not alone. From heat styling and colour treatments to sun exposure and tight hairstyles, hair damage happens. But with a little TLC (and the right products), you can bring your strands back to life.
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It’s that time again—sunshine, SPF, and the kind of golden glow that says “I summer well.” Whether you’re poolside or pretending your balcony is Saint-Tropez, these five tanning oils will get you glowing (safely, of course).
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Sustainable beauty blog
for the coolest girls around
American digital magazine written and designed for Citizens of the fashion world, by Citizens of the fashion world
Enjoy the journey to living well
Sustainable beauty blog
for the coolest girls around
American digital magazine written and designed for Citizens of the fashion world, by Citizens of the fashion world
THE GEN Z FASHION BIBLE
