Lana Del Rey Unveils a Romantic Collaboration with Skims for Valentine’s Day

In an exciting turn of events, Lana Del Rey has stepped into the limelight as the latest ambassador for Skims, taking centre stage in their upcoming Valentine’s Day collection set to launch on January 23. No stranger to the world of fashion, Del Rey has previously graced the industry as a muse for luxury brand Gucci. However, this collaboration holds a special place in her heart, as she partners with Kim Kardashian and her iconic multi-billion-dollar shapewear brand.

“I’ve been a big fan of Skims since the beginning, so being featured in their Valentine’s campaign is so exciting,” Del Rey said in a statement “Their collection is so pretty and dreamy, which made collaborating with Nadia on the creative so fun. I hope you love it as much as I do.”

Del Rey reveals that her involvement with Skims is not merely a professional endeavour but a deeply personal one. Expressing her admiration for Kim Kardashian and her family, Del Rey shares, “I love Kim, and I love her family. Me and my sister are huge fans of them, and have been watching them forever.” The connection between the two artists goes beyond this recent venture, with Del Rey having performed at Kardashian and ex-husband Kanye West’s pre-wedding festivities back in 2014.

In-Depth Conversation with Vogue: To celebrate this new collaboration, Vogue caught up with Lana Del Rey for an exclusive interview. The discussion covered a range of topics, including why she holds Skims in high regard, her sentiments towards Valentine’s Day (“I’m sentimental, so of course I’m going to love Valentine’s Day!”), and insights into the creation of one of the most celebrated albums of the year.

Coachella Preview: As fans eagerly anticipate Lana Del Rey’s upcoming Coachella set, the blog post also touches on what they can expect from the talented artist’s performance. With her distinctive voice and captivating stage presence, Del Rey is sure to deliver a memorable experience for festival-goers.